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Story behind Corporate Logos

January 31, 2017
Comments Off on Story behind Corporate Logos

World we live in is filled with corporate. Corporate knows for their achievement and success stories. As we are living between corporate as know anything they did there is a reason into it. Here we will discuss the reason behind the logos currently used by these biggest corporate and understand why they choose it.

JIO Logo

Mukesh Ambani, Richest person of owns the world’s largest oil refinery, the Jamnagar Refinery in Gujarat. This corporate giant had started its footholds in Telecom industry with his startup named JIO and becomes India’s second largest telecom operator within few months after launch.

So we can assume the importance of “OIL” in Mukesh Ambani’s life, therefore you will find reflection of JIO logo in your mirror you will find “OIL” in the soul of JIO logo.

FedEx Logo

Fedex is most discussed logo having hidden image in it. FexEx is one of fortune 500 companies.

For those who are unaware, take a look between the “E” and the “X,” where the negative space forms an arrow.

Fedex

Logo’s designer, Lindon Leader

The arrow could connote forward direction, speed and precision, and if it remained hidden, there might be an element of surprise, that aha moment.

The design has won over 40 awards and was ranked as one of the eight best logos in the last 35 years by Rolling Stonemagazine.

Twitter Logo

Big giant in social media industry has recently changed their logo in 2012. The very simple change merely deleted the word twitter and in its place left a much larger Twitter Bird. Special about new twitter logo is, it uses 13 circle to create this logo.

Twitter Logo

Unilever

According to Unilever, its new identity is an expression of vitality. Each icon within the logo represents an aspect of its business.

For example, the shirt (below the heart) symbolizes “clothes” and represent fresh laundry and looking good.

U.S. Cyber Command

American Cyber command is made to protect American networks and keep watch on fraud and anything wrong in digital world. When we talk about digital same time we have to talk on security measure. Which introduce cryptographic hash.

US Cyber command logo is more close to cryptographic as the 32 numbers in the gold circle around the eagle form a secret code. Run it through an md5 cryptographic hash and you get the group’s mission statement.

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Category: Economy | World

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